Public RFPs vs. Private RFPs: What’s the Difference?

Bidding on government and private sector RFPs can be very different experiences for you and your business. Generally speaking, this is largely due to the varying objectives and regulatory requirements of public organizations versus those of private companies. While profit is usually the sole motivation of a private business, public entities have myriad factors to consider.

Digital Marketing Agency RFPs: How to Choose the Right RFP

The digital revolution has upended not only how we consume media, but also how much media we consume on a regular basis. Back in 2015, companies spent an estimated $30 billion on marketing in what came to be known as “Mediapalooza.” Many of the world’s biggest advertisers closely reexamined the efficacy of their marketing agencies and made…

GSA Schedule Bids and Building Your Business

Selling products and services to the federal government can be a confusing, time-consuming process. Fortunately, the government has established a program to streamline government acquisitions of private-sector assets. Below is an overview of the GSA, GSA Schedules and whether your company should pursue it. What Is the GSA? The General Services Administration, or GSA, is…